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Cruit is now fully AI-native

Referrals made
ridiculously easy

AI generates, launches, and runs your entire employee referral program, within your existing workflows, from one domain and one prompt. Live within 15 minutes, on autopilot from there.

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See your program in 15 minutes  ·  Free first month  ·  Keep your ATS  ·  Nothing to install
Cruit Agent Online
acme.com, set up our referral program.
Careers site read: logo, colors, tone of voice
ATS connected: 12 open jobs synced
Focus on hard-to-fill engineering roles. Friendly tone. Reward via the credit store.
Rewards set: 50 on apply, 450 on hire, 2× engineering
Launch message + first challenge drafted
Your program is live, the agent runs it from here.
+450 credits to Priya, hired
A
Acme Corp · Refer & earn cruit.link/acme · live now
12 referable jobs
Senior Developer Amsterdam · Engineering
450 credits on hire
Marketing Manager Amsterdam · Marketing
450 credits on hire
Live activity
SM Sarah referred a candidate for Senior Developer
JK Jacob earned +100 credits, interview booked
PR Priya's referral was hired +450 credits
TW New challenge launched: Engineering sprint 2×
SM Sarah referred a candidate for Senior Developer
This week 891011 referrals · 2 interviews · 1 hire
Rewards paid automatically
Trusted by people-first brands
customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo
customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo customer logo
30% of hires via referrals Securitas on Cruit, vs 10% through regular channels
<15 min from ATS connect to live No implementation project, no onboarding weeks
Zero admin effort needed to keep it alive The agent runs the program; you approve its suggestions
How many hires are hiding in your team's network? Get a free referral scan of your company, no account needed.
Get your free scan →
A peek at a real scan
Referral scan cover prepared for BrightlaneIndustry insights page from a referral scan
Built from one domain, delivered to your inbox.
The Cruit AI

It generates, launches, and runs your program

You bring one domain and one prompt. The AI builds and launches your referral program, then an agent keeps it running with fresh campaigns every week.

Generating acme.com · friendly tone
Brand & tone of voice imported
12 jobs made referable
Rewards: 50 on apply, 450 on hire
Communication, campaigns & first challenge drafted
01 · Generate

A complete program from one prompt

Give it your domain and what matters to you. The AI reads your careers site and generates everything a winning program needs: rewards, referable jobs, communication, challenges and campaigns, on brand, in your tone of voice.

02 · Launch

One link. Live before lunch.

No rollout, no training, no townhall. The program launches in the channels your people already use, they open a link, refer in two clicks, and earn from day one.

cruit.link/acme Copy link
We're hiring, know someone great? Refer them in two clicks and earn credits when they're hired.
Slack · #general SendSent ✓
SM JK PR +238
joined in the first hour Live ✓
Agent activity · this week
Paid +100 credits, interview booked
Drafted campaign for 3 hard-to-fill roles
New ATS job synced → made referable
Nudged 3 stale referrals, reply rate 71%
Paid +100 credits, interview booked
Next challenge: Engineering sprint 2× Suggested by the agent, one click to run
ApproveLaunched ✓
03 · Run

An agent that never drops it

Referral programs die of neglect. The agent doesn't neglect: it suggests campaigns and challenges, pays rewards as candidates progress, and keeps jobs in sync with your ATS. You approve; it executes.

Explore the platform →
How it works

Live in under 15 minutes

Your first day on Cruit is also your launch day, live before lunch.

1

Add your domain

AI reads your careers site and learns your company: logo, colors, tone of voice, open jobs.

2

Tell it what matters

Hard-to-fill roles, tone, how people get rewarded. A short prompt is all it takes.

3

AI creates the program

Rewards per stage, referable jobs, communication, first challenge, generated, ready to approve.

4

The agent does the work

It drafts campaigns, queues rewards, and keeps jobs in sync. Nothing goes out without your approval.

For employees

Nothing changes for your employees

No app rollout, no training, no townhall. Employees open a link, introduce someone or share a referable job, and verify with a magic link. Rewards land in their inbox as their candidate progresses.

Works in the channels they already use
Refer in two clicks, introduce or share a link
No account setup, a magic link verifies it's them
JK
Senior Developer · Amsterdam Opened by Jacob from your link
Introduce someone Copy my referable link
You earned 50 credits Your referral applied for Senior Developer
Spend in store
Engineering sprint · 2× credits 4 days left
1Sarah M.5 referrals
2Jacob K.4 referrals
3Priya R.3 referrals
Amazon voucher Spend it anywhere · 80 credits
Redeem
Rewards & gamification

Instant rewards, zero admin

Referral programs die when rewards are slow or unclear. Credits are earned the moment a candidate progresses and spent in a ready-to-use store: gift cards, cashback, or your own products. Challenges and leaderboards keep momentum without anyone managing them.

Auto-rewarded per hiring stage
Ready-to-use store, no setup required
Challenges recommended by the agent, you approve
Integrations

Plug & play with your ATS

Jobs, candidates, and hiring stages sync automatically. Referrals land in your ATS with the right source attached. Need one we don't support yet? Custom integrations from €150/month.

GreenhouseGreenhouse
LeverLever
AshbyAshby
WorkableWorkable
PersonioPersonio
BambooHRBambooHR
TeamtailorTeamtailor
Tellent RecruiteeRecruitee
SmartRecruitersSmartRecruiters
HiBOBHiBOB
BullhornBullhorn
WorkdayWorkday
and more: AFAS, Byner, Cegid, easyflex, HelloFlex, JazzHR, SAP, Taleo, Ubeeo…
Michiel Roodenburg
"Finding the right talent to keep growing at the rate we wanted was a big bottleneck, a blocker for growth."
Michiel Roodenburg Co-founder and CFO, Crisp
Free referral scan

How many hires are hiding in your team's network?

Request a free scan and we’ll map your referral potential: your reachable employee network, estimated referral hires per year, and how you compare to companies like yours, delivered to your inbox.

Based on your public careers site, nothing to install
Benchmark against the referral hiring rate that leaders in your industry reach
The exact program the AI would build for you
Request your free referral scan Free
We scan your public careers site and send the results to your inbox within one business day.
Pricing

Start free. Stay for the hires.

From €399/month, priced by headcount, inside your own signing authority. The first month is free on every plan.

No procurement · No implementation project · Cancel anytime
FAQ

Common questions

What is Cruit?+

Cruit is an employee referral platform that helps companies boost their hiring process through employee referrals.

Do I need to have an ATS to use Cruit?+

No! If you don't have an ATS, you can still use Cruit's features independently.

What are the benefits of using Cruit?+

Cruit helps you hire faster, cut costs, engage employees, and enhance your employer brand with automated referrals and rewards.

How long does it take to set up Cruit?+

Setup is quick: add your domain, connect your ATS, and the AI builds your program, live in under 15 minutes, with the first month free.

Can employees outside my company participate in referrals?+

No! Only employees can participate in the referral program, but the process is easy for them to start referring immediately.

What types of rewards can I offer for successful referrals?+

Offer a variety of customizable rewards, including experience-based incentives, gift cards, and products from our store.

How can I track the success of my referral program?+

Cruit offers a recruiter dashboard for real-time insights, allowing you to track referrals, monitor performance, and enhance your recruitment strategy.

Do you have any other questions? Contact us
Cruit

Your referral program could be live before lunch

Connect your ATS, let the agent do the rest. First month free.

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